Privacy Policy — ECO TreK Life

Last updated: August 20, 2025

Welcome to ECO TreK Life (https://ecotreklife.com). Your privacy matters to us.
This page explains, in simple words, what information is used on our site, how Google AdSense works here, what choices and rights you have, and how you can contact us.

Key points up front (plain English):

• We show ads only through Google AdSense. We do not use any other ad networks or platforms.
• We do not sell personal products on this website.
• Our content is 100% free to read (no paywalls or forced sign-ups).
• We do not sell your personal information.
• Google and its partners may use cookies or similar technologies to show and measure ads. You can opt out of personalized ads and control cookies.

If you have questions, email admin@ecotreklife.com.

1) Who we are

ECO TreK Life publishes easy-to-understand articles about technology, healthcare, travel, and home & garden. Our goal is to help you learn and make better choices in daily life.

• Website: https://ecotreklife.com
• Contact email: admin@ecotreklife.com
• Data Controller (GDPR): ECO TreK Life

If we’re legally required to appoint an EU/UK representative, we will update this page with their details.

2) What we do—and what we don’t

We keep things simple and transparent:

• No products for sale: We do not sell personal or physical products on this website.
• No account required: You can read everything without logging in or creating an account.
• Free to read: Our articles are 100% free for all visitors.
• Ads only from Google AdSense: We only run Google AdSense. We do not use any other ad networks, exchanges, pixels, or demand-side platforms.
• No selling of personal information: We do not sell your personal information to anyone.

3) What information is used on this site

We use as little information as possible and explain exactly why.

a) When you read our articles

You can browse our site freely. We do not ask for your name, email, or any personal details just to read.

Like most websites, our hosting may create basic technical logs so the site can run safely—for example: IP address, browser type, device type, pages visited, timestamps, and error logs. These logs help us protect the site (e.g., against spam or attacks) and fix issues. We do not use these logs to build personal profiles or identify you by name.

b) When you contact us

If you email admin@ecotreklife.com, we will see the information you choose to send (like your name, email address, and message). We use this only to reply to you and handle your request. We do not add you to any mailing list and we do not share your email with advertisers.

c) When ads are shown (Google AdSense)

To show and measure ads, Google AdSense and its partners may use cookies and/or device identifiers. This is standard for ad-supported websites. These technologies can help decide whether to show personalized ads (based on interests) or non-personalized ads (based on page content and general factors such as your coarse location).

We do not intentionally collect sensitive data (like health status, religion, or political opinions). Please don’t include sensitive information in messages you send to us.

4) Advertising & Cookies (Google AdSense only)

We fund ECO TreK Life using Google AdSense and no other ad platform.

How AdSense works (easy version):

• Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this or other websites.
• Google’s advertising cookies allow Google and its partners to serve ads to you based on your visit to our site and/or other sites on the Internet.
• Depending on your choices and location, ads may be personalized or non-personalized.

Your choices & controls:

• Opt out of personalized ads (Google): https://adssettings.google.com
• US industry choices: https://www.aboutads.info/choices/ and https://optout.networkadvertising.org/
• EU/UK choices: https://www.youronlinechoices.eu/
• Cookie banner / settings: On our site you may see a Cookie Settings or Privacy Choices link or banner to accept or reject personalization where required by law.
• Browser controls: You can block or delete cookies in your browser settings. Articles will still be readable.

Learn more from Google:
How Google uses information for ads → https://policies.google.com/technologies/ads

If you opt out of personalization, you may still see ads—just non-personalized ones.

What we don’t do:

• We do not run any non-Google ad networks or third-party ad pixels.
• We do not sell personal information.
• We do not sell personal products on this website.

5) Why this information is used

We (and our providers like Google) use information for these purposes:

• Run and secure the site (basic logs, anti-abuse, uptime, troubleshooting).
• Reply to you when you email us.
• Serve and measure ads using Google AdSense so our content can remain free for everyone.
• Improve content and fix problems (high-level insights; we do not build personal profiles).

We do not use automated decisions that have legal or similarly significant effects on you.

6) Legal bases (GDPR — EU/UK)

If you are in the EU/UK, we rely on these legal bases:

• Consent: for optional cookies (e.g., personalized ads) and when you choose to contact us.
• Legitimate interests: to operate and secure the site (basic logs, fraud/spam prevention, diagnostics).
• Legal obligations: to comply with applicable laws and lawful requests.

You may withdraw consent at any time via our cookie settings (where shown) or using the opt-out links above.

7) California & US state privacy (CCPA/CPRA and similar laws)

If you are a California resident, you may have the right to:

• Know/Access the categories and specific pieces of personal information we have about you.
• Delete personal information (with certain legal exceptions).
• Correct inaccurate personal information.
• Opt out of sale or sharing of personal information.
• Non-discrimination for exercising your rights.

What applies here:

• We do not sell personal information for money.
• Google AdSense’s ad cookies may be considered “sharing for cross-context behavioral advertising.”
• You can opt out of such sharing by using our Cookie Settings / “Do Not Sell or Share My Personal Information” link (where available) or the opt-out tools listed in Section 4.

How to make a CCPA/CPRA request:
Email admin@ecotreklife.com with the subject line “California Privacy Request.”
We will verify your request (for example, by asking you to reply from the same email or confirm basic details) and respond within legal timelines (generally 45 days, with possible extensions as allowed by law).

Other US states (e.g., VA, CO, CT, UT, etc.) offer similar rights. Contact us and we’ll help.

We aim to honor Global Privacy Control (GPC) signals where technically feasible.

8) Cookies and similar technologies (recap)

• Essential cookies: For core site functions and security (if any).
• Preferences: To remember simple settings you choose.
• Ads cookies (AdSense): To serve and measure ads; you can turn off personalization.
• No analytics cookies by us at this time. If we add analytics later, we will update this page and ask for consent where required.

Blocking cookies may affect some features, but you can still read articles.

9) What we share and with whom

We keep data sharing limited and purposeful:

• Service providers: Secure hosting and basic security tools to run the site; Google AdSense and its partners to serve and measure ads.
• Legal reasons: If required by law, court order, or to protect our rights, users, or the public.
• Business changes: If our ownership or structure changes, relevant data may transfer as part of that process (we will inform you where required).

We require service providers to protect data and use it only to deliver services to us.
We do not sell personal information.

10) Data retention (how long we keep information)

• Emails you send us: kept only as long as needed to reply and maintain a simple record of the conversation (usually up to 24 months). You can ask us to delete earlier.
• Server logs and security data: kept short-term for security and troubleshooting (typically up to 12 months, sometimes less).
• Ad cookies: controlled by Google and its partners according to their own policies (see Section 4).

We may keep certain information longer if needed to meet legal, tax, or regulatory obligations or to resolve disputes.

11) International transfers

Our site may be hosted or processed in countries different from yours. Where GDPR applies, we use appropriate safeguards (for example, Standard Contractual Clauses) when transferring personal data internationally, and we aim to ensure similar protection wherever the data is processed.

12) Security

We use reasonable measures to protect the site—HTTPS, secure hosting, access controls, and least-privilege practices. No system is perfect, but because we do not require user accounts and collect very little information, exposure is limited. If we learn of a security incident that affects your information, we will act promptly and, where required, notify you and/or authorities.

13) Children’s privacy

Our site is for general audiences and is not directed to children under 13 (or a higher age where local law applies). We do not knowingly collect information from children. If you believe a child contacted us, please email us so we can delete the message.

14) Your rights and how to use them

EU/UK (GDPR): You may have the right to access, rectify, erase, restrict, object, and data portability (where applicable). You may also withdraw consent at any time (this doesn’t affect past lawful processing).

US (including CA): See Section 7 for your CCPA/CPRA and similar state rights.

Everyone: If you contacted us and want to access, correct, or delete your message, just email admin@ecotreklife.com. We will verify your request and respond within the timelines required by law.

15) Third-party links and embedded content

Sometimes our articles may link to other websites or include embedded content (like a video). Those websites and services have their own privacy policies and are not controlled by us. Please review their privacy information if you click away from ECO TreK Life.

16) Changes to this policy

If our practices change (for example, if we add a newsletter, enable analytics, or work with new vendors), we will update this page and the “Last updated” date at the top. Your continued use of the site means you accept the updated policy.

17) Contact us

We’re happy to help with any privacy question.

ECO TreK Life
Email: admin@ecotreklife.com
Website: https://ecotreklife.com

One-look summary (the short version)

• We show ads only through Google AdSense—no other ad networks.
• We do not sell personal products on this website.
• Our content is 100% free to read.
• Google and partners may use cookies to show and measure ads.
• You can opt out of personalized ads via Google Ads Settings and industry tools.
• We do not sell personal information.
• If you contact us, we use your details only to reply.
• For privacy requests, email admin@ecotreklife.com.

We provide a “Do Not Sell or Share My Personal Information” option via Cookie/Privacy Settings where required. You can also use the links in the “Your choices” row above.